For the concept of the brand we took the basic concept of radio: the energy that travels in waves until it finds a receiver. These waves can take different forms according to frequency, speed and length; these waves become the letter "M" in the word museum. The three intertwined "M" represent the parts that give it life: the radio, the audience and the place.

For the logotype we developed a bold typography that gives stability to the waves of the isotype. The primary colors is the chromatic selection, together with the black color create a technological and modern environment.

Manifiesto: Radio is a living force that flows with waves that are more than just electromagnetic impulses; they are the common thread that unites generations, technologies and emotions. It comes to life defying the limits of communication with waves that evolve, adapt and flow, creating a force that links in an unparalleled way. We are a forum that celebrates the pulsating energy that connects radio, audience and place in a unique symphony.